The Wharton School of the University of Pennsylvania · on Coursera
AI For Business Specialization
AI For Business Specialization is a paid beginner course from Coursera, online. It takes about 44 hours and ends with a professional certificate. Coursera doesn't say the price.
Aimed at managers and business staff who don't build models but need to make decisions about AI. Covering marketing, finance, people management and governance in one series is the draw, and the Wharton name carries weight. Allow around 44 hours. It isn't free to take and no price is shown, though financial aid is available. For a shorter, free start on AI at work, try AI Foundations from OpenAI Academy.
What you'll learn
Four-course University of Pennsylvania (Wharton) series on AI fundamentals for non-data-scientists, AI in marketing and finance, AI in people management, and AI strategy and governance.
Level: beginner (as stated by the provider). Delivery: online, self-paced.
Prerequisites
No prior experience required
How much does AI For Business Specialization cost?
Paid. Price not shown by provider. Not free to take; financial aid available; price not rendered.
Certificate: professional certificate. University of Pennsylvania shareable certificate via Coursera.
Taking this course from the UK
The Wharton School of the University of Pennsylvania is based in the US. We checked this course on the provider's own page on 12 Oct 2026.
If you want a free, government-backed start instead, AI Skills Boost gives every adult in the UK free AI courses, and finishing selected ones earns an AI foundations badge.
None of the UK funding schemes we track pays for this course. See free and funded training by nation for what is funded where you live.